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Voi adottereste un Doberhuahua come compromesso tra un Chihuahua ed un Doberman? Audi è per chi non accetta compromessi. Ecco la campagna firmata dall’agenzia statunitense Venables Bell & Partners
Tra l’adorabile ed il terrificante il Doberhuahua rischia di diventare un fenomeno virale. Mezzo Chihuahua e mezzo Doberman è il frutto malato del dover scendere a compromessi. Questo l’escamotage di Audi per veicolare il proprio messaggio.
Lo spot fa parte della campagna per il Super Bowl 2014 e continua su Twitter con l’hashtag #StayUncompromised
Audi: Doberhuahua
Advertising Agency: Venables Bell & Partners, USA
Executive creative directors: Paul Venables, Will McGinness
Creative directors: Tyler Hampton, Erich Pfeifer
Art director: Byron Del Rosario
Copywriter: Meredith Karr
Director of integrated production: Craig Allen
Agency producer: Joyce Chen
Business leader: Colleen McGee
Account supervisor: Nicole Spinelli
Production company: Biscuit
Director: Noam Murro
Director of photography: Toby Irwin
Executive producers: Shawn Lacy, Colleen O’Donnell
Line producer: Jay Veal
Editing company: Final Cut
Editorial producer: Suzy Ramirez
Editor: Rick Russell
Assistant editor: Chris Amos
Sound design: Brian Emrich / Trinitite Studios
Music: Elias Arts
Executive Creative Director at Elias: Brent Nichols
Creative Director at Elias: Dave Gold
Executive Producer at Elias: Ann Haugen
Producer at Elias: Katie Overcash
MIX: Loren Silber at Lime Studios
Telecine / colourist: Adam Scott at the Mill
Telecine producer: Natalie Westerfield
Executive telecine producer: LaRue Andersen
V/FX: The Mill
VFX executive producer: Sue Troyan
V/FX producer: Dan Roberts
VFX coordinator: Antonio Hardy
2D lead: James Allen
3D lead: Gawain Liddiard
Additional 3D lead artists: Jacob Bergman (Animation), Tom Raynor ( Lighting & Rendering), Martin Rivera(Tracking)
2D artists: Nick Tayler, Becky Porter, Jason Bergman, Ben Smith, Chris Howard, Brad Scott
3D artists: Steve Beck, Carl Harders, George Lui, Ashraf Ghoniem, Blake Guest, Blake Sullivan, Bradley McLaughlin, Bridget Warrington, Cassi Clayton, Chris Goodrich, Danny Yoon, Hartwell Durfor, James Ma, Jason Janksy, Jesse Flores, Juan Zavala, Katie Yancey, Martin Rivera, Matt Bohnert, Matt Neapolitan, Miguel Guerrero, Mike Di Nocco, Nick Lines, Robert Chapman, Tom Graham, Sergio Xisto, Margaux Huneau
Matte painting: Thom Price, Itai Mueller
After effects: Greg Park
After department: Jeff Langlios, Ashley Forbito
