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“Push the Button of Fun” è la campagna realizzata dall’agenzia Purple Interactive per il lancio dei nuovi Swatch Chrono Plastic sul mercato israeliano.
Swatch Chrono Plastic: Push the Button of Fun
Advertising Agency: Purple Interactive, Herzliya , Israel
Creative Directors: Daniel Atzil, Ori Mendi
Art Director: Raviv Mordoch
Copywriter: Dor Aviran
Illustrator: Raviv Mordoch
Executive Creative Director: Daniel Atzil
Campaign manager: Ori Mendi
Content manager: Yoav Maor
Director of Technology: Orr Katznelson
Project Director: Dana Klein Ephrat
Head programmer: Daniel Tony
Flash Programmer: Yaron Azulay
Released: July, 2012