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Ricordate la campagna DrivingDogs di Mini? Per attirare nuovi utenti online, l’agenzia Draft FBC ha realizzato questa interessante campagna per la stampa.
Mini: Lamp, Ducks, Cat – #DrivingDogs
Advertising Agency: Draft FBC, Auckland, New Zealand
Executive Creative Directors: Regan Grafton, Tony Clewett
Creatives: Peter Vegas, Matt Williams
Group Account Director: Toby Sellers
Account Director: Sally Willis
Photographer: Nick Smith
Retoucher: Nick Smith / Light Farm